Baton Rouge Reporter

East Baton Rouge Parish spent $59,679,458 on men's collegiate football teams in 2023, a decrease of 4.3% from the previous year, according to the U.S. Department of Education.

This translates to roughly 28% of all spending for sports teams at the three universities in the county during the 2023 season.

The average sports expenses at East Baton Rouge Parish have grown 91.8% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$59,679,458	28%
2022	$62,386,631	30.4%
2021	$33,133,761	26.5%
2020	$45,964,141	26.8%
2019	$37,464,482	23.5%