BATON ROUGE, La. (June 1, 2022) – As today marks the official start of hurricane season, the Baton Rouge Area Chamber (BRAC) today released its annual recommendations to help businesses prepare for weather emergencies. BRAC strongly advises businesses of all sizes to begin immediate preparation. Preparedness resources may be found at brac.org/prepare.
“As above-normal hurricane activity is predicted by the National Weather Service for this year, we highly encourage businesses to prepare for a potential natural disaster,” said Adam Knapp, president and CEO of BRAC. “Preparedness is key in safeguarding your business, protecting your employees, and putting yourself in a better position for recovery and continuing operations in the instance there is a disaster.”
In the event that a hurricane or other major weather event impacts the Baton Rouge Area, businesses should ensure the security of their people, as well as information, equipment, and resources essential to their operations and customers. They should also be prepared with the correct information for handling post-event recovery efforts.
BRAC recommends that businesses:
- have an evacuation plan that provides for everyone on the premises to leave the workplace safely and quickly,
- maintain a list and contact information for all employees and mission-critical business partners (including emergency contact names, work and cell phones, work and/or personal email addresses, PIN numbers, etc.); the list should include employees, customers, vendors, bankers, attorneys and insurance agents,
- establish a means of and plan for contacting employees who have been displaced from their homes by the disaster,
- make clear arrangements for all staff to be able to contact the business or locate information about the business if it is temporarily closed or displaced from its normal location,
- establish procedures for succession of management,
- identify operations critical to the company’s survival and recovery,
- decide which personnel and what records, procedures and equipment are necessary to keep the business operating,
- preserve vital business records, financial data, accounting records, personnel information, inventory information, etc.,
- back up computerized records daily and store the backups, along with other vital records, at an off-site location (consider the use of a remote data center, if possible),
- plan how to continue operating if the building, physical plant or store is inaccessible,
- review business insurance options and ensure all relevant policies, such as business interruption coverage, are in place, premium payments are up-to-date, and all proper steps have been taken to ensure claims can be made in a timely manner,
- prepare for lengthy power interruptions during and after a disaster (i.e., arranging for alternate power sources, fuel supplies, etc.), and
- maintain and distribute to employees and partners the contact information for FEMA and SBA disaster assistance.
In addition to these suggestions, there are several resources available online to assist businesses with emergency preparations and response:
- Federal Emergency Management Agency (FEMA) Ready Business (www.ready.gov/business)
- State of Louisiana Governor’s Office of Homeland Security & Emergency Preparedness (GOHSEP) Get A Game Plan (www.getagameplan.org)
- Entergy Operation: Storm Ready (stormcenter.entergy.com/)
- Small Business Administration (SBA) disaster assistance loans (www.sba.gov/services/disasterassistance or dial 1-800-659-2955)
- LSU Stephenson Disaster Management Institute (www.sdmi.lsu.edu)
- Capital Area Ready (www.capitalareaready.com)
- Red Stick Ready (www.redstickready.com)
- Red Stick 311 (311.brla.gov)
In the event of tropical storm formation, the NOAA National Hurricane Center (www.nhc.noaa.gov) will have the latest tracking information, watches, warnings and alerts available online. Should a federal emergency be declared resulting from a hurricane in our area, BRAC will issue specific contact information and physical locations for obtaining business disaster loans available through the SBA and any assistance programs offered through Louisiana state government.
The Louisiana Business Emergency Operations Center (LA BEOC) offers businesses the opportunity to make their goods or services available to those in need following a natural disaster. By registering with LA BEOC on their website (www.labeoc.org) and completing a company profile, businesses can indicate how they can be of assistance. The LA BEOC will connect registered businesses with state agencies, when needed. All businesses that may be able to provide assistance after a natural disaster are encouraged to register now.
If necessary, BRAC will publish a business information section on its website in order to assist companies if severe damage were to occur. As part of the material, BRAC will include such things as important contact information, assistance and recovery updates, and office space availability. It will also provide BRAC-prepared research detailing the possible impact the storm may have on the local, regional and/or state economy.
About the Baton Rouge Area Chamber
The Baton Rouge Area Chamber (BRAC) is an aggressively ambitious regional economic development organization with a bias for action. BRAC seeks to push Baton Rouge beyond the status quo, unleash its potential, and support a vibrant business community that believes the finish line does not exist. BRAC seeks to accelerate economic opportunity in the Baton Rouge Area, for everyone, through BRING IT! Baton Rouge, its five-year, regional strategic plan. Learn more about BRAC at brac.org.
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